A JCI City Plus Initiative: Pledging our support to the Global Goals - For Sustainable Development


Tasweena Girdhari


juin 10, 2017


JCI Members, Community, Mauritius

People impacted



The objective of this Global Goals Initiative was to emphasize on the importance and significance of the different sustainable development initiatives. Very often in our hectic day to day life, we tend to forget that we are all living in one single planet which might be on the verge of extinction if proper measures aren’t taken. Young and active citizens are passionate about their communities and might want to make an impact to protect our planet. Social Media is a platform which can easily propagate any idea across the world in a matter of seconds. The rationale is to use social media namely Facebook and Instagram to propagate the cause of the global goals and with the help of like-minded active citizens spread awareness about their importance and their significance.


In September 2015, 193 world leaders agreed to 17 Global Goals for Sustainable Development. If these Goals are completed, it would mean an end to extreme poverty, inequality and climate change by 2030 among many others. Our leaders have a plan to save our planet. It’s our job to make sure they stick to it. The Global Goals are only going to work if we fight for them and you can’t fight for your rights if you don’t know what they are. We believe the Goals are only going to be completed if we can make them famous. JCI City Plus is therefore taking action by using our voices to pledge support to the Global Goals. We wish to sensitize the whole population about the different Global Goals. Our aim is to encourage each and every one to take ownership of the goals and realise that each of their small actions can collectively amount to a lot. You will be called upon to take the pledge by supporting a Global Goal and take a picture with this Global Goal (the poster of the Global Goal shall be provided to the latter) and share it on Social Media (Facebook Fan page, Instagram, YouTube). This sensitization campaign shall spread the importance of the Global Goals and make more and more people know about them.


One recommendation is to pursue our impact on social media and to regroup like-minded citizens to create short videos depicting our pledge to support the sustainable development goals.


Given the response we got on Facebook for the different pledges, it is safe to say that the project was a success. We managed to at least make a first step to sensitize people about the different goals and to promote them on Facebook.

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